NMC Advertising Guidelines 2026: What Doctors and Hospitals Need to Know
The National Medical Commission has issued new advertising guidelines for doctors, hospitals and medical institutions in India. They came into effect as soon as they were issued, so any doctor or hospital with a website or social media page should review their content now. What the guidelines cover The NMC advertising guidelines 2026 apply to websites, blogs, social media, messaging platforms, sponsored content and influencer promotion. They also cover content published on your behalf by agencies and other third parties, so it helps to check what your marketing partners are posting. What you can publish You can still share factual information. This includes your services, departments, facilities, fees, doctor qualifications, registration details and educational health content. A doctor directory with name, qualifications, specialty and registration details is also fine. What to avoid Avoid superiority claims such as “best” or “№1”, guaranteed results, patient testimonials, before...